Recently, Lil’ Wayne fêted the launch of his new clothing label TRUKFIT at Manhattan’s Hotel Americano amid a few famous friends and a flurry of silver men. It was a typically unconventional event for the rapper, whose wacky clothing sensibilities now have a creative and commercial outlet of their own.
Sporting a vague “future skateboarder” feel, TRUKFIT’s clothing reflects the rapper’s eclectic tastes in sports, culture, technology and, of course, music. Camouflage cargo shorts, video game graphics and Beats by Dre headphones figured heavily into the looks on display, though we’ve since learned that many more looks will be unveiled for the line’s online arrival later this month. [Read More: Rolling Stone]